Assessment of RA Real Estate Market Issues Through the PESTEL Analytical Model
DOI:
https://doi.org/10.54338/18294200-2023.3-06Keywords:
real estate market, real estate object, PESTEL analysis, threats, opportunities, impact and importance factorsAbstract
The article summarizes the main approaches to the analysis of the state of the RA residential real estate market and the moderate growth trends of recent years. The PESTEL analytical method was applied, which is based on surveys conducted among industry professionals and observation of analytical factors, as well as the probability of the influence and importance of the factors was identified using the example of the real estate market. It is recommended to use the qualitative PESTEL analysis as a proposed action plan to form a future development strategy to expand the scope of the real estate market situation assessment.
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Copyright (c) 2023 Зара Манвелян, Лилит Саркисян
This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.